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Roswi AB starts cooperation with Patagonia

12.1.2010

Today Roswi AB signed an agreement with Patagonia regarding representing them on the Swedish market.

Today Roswi AB signed an agreement with Patagonia regarding representing them on the Swedish market.

Today Roswi AB signed an agreement with Patagonia regarding representing them on the Swedish market. The agreement means that Roswi, with immediate effect, takes over the responsibility for the sales of Patagonia apparel to retailers in Sweden.

The launch of Patagonia's Fall/Winter collection 2010 will be during SweSport at Kistamässan 17-18 January 2010.

Through the cooperation with Patagonia Roswi will further strengthen its offering of high quality sport- and outdoor products which, apart from Patagonia, involves brands such as Katadyn, Light My Fire, Maglite, Nalgene, Optimus, PacSafe, SIGG, Trek’N Eat UCO and Victorinox.

 ”We at Roswi are very pleased about getting the opportunity to work with Patagonia, their nice products and to take part of the passion that drives the company. We have also been impressed by Patagonia's work for the environment where they are a leading star within the industry. Our goal is to pass on Patagonia's passion and to continue to build on the good work that has already been done in the marketplace.” says Christopher Carlander, CEO, Roswi AB

“The Roswi team is really familiar with the outdoor distribution and its network and we are confident that their energy, enthusiasm and professionalism will highly contribute to the future development of Patagonia in Sweden.” says Yves Sarto, Sales Manager Patagonia Europe

For more information and high resolution images please contact:

Christopher Carlander  Yves Sarto
VD Roswi AB    Sales Manager Patagonia Europe
08-505 665 00 +33 4 50 88 44 44

 

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