Roswi och Osprey inleder samarbete
Osprey och Roswi har inlett ett samarbete för den svenska marknaden.
After more than 10 years in the Swedish Outdoor Market, Osprey Europe Ltd. are delighted to announce a new agency agreement with Roswi AB, based in Täby, Sweden. Starting 1st January 2014, Roswi AB will take control of all Sales and Training for Osprey in the Swedish market.
Osprey Europe, Ltd. Managing Director, Rob Wylie “After many years enjoying our direct relationship with our valued customers in Sweden, we decided to hand over the Osprey Sales & Training baton to the Roswi team. We look forward to a long a successful partnership, we know that Roswi share our core business principles for the technical outdoor business coupled with providing a professional service.”
Christopher Carlander, Managing Director of Roswi AB “We are really excited about adding the Osprey Agency to our portfolio of high quality brands, which gives us one of the strongest offerings within the outdoor segment on the Swedish market. Osprey is already a very well-established brand in the Swedish market, which gives us a fantastic platform for continuing the growth of the brand.”
California 1974. Osprey was born at the seat of a single sewing machine with a head full of ideas and a desire to design & build innovative backpacks to the highest standards. Since those humble beginnings Osprey has built a worldwide reputation and distribution network that holds true to those founding principles. Today Osprey packs are continuing that early pioneering spirit of daily adventure, from the highest mountains to the remotest islands and everywhere in between.
About Roswi AB
Roswi AB is a Swedish based agency and distribution company with presence in Sweden, Denmark and Finland. For the Swedish market, Roswi represents several high quality brands such as Osprey Packs, Patagonia, Light My Fire, Katadyn, Victorinox, Trek'n Eat, Maglite, SIGG, Optimus, Isosteel & Nalgene.
For further press enquiries please contact:
Christopher Carlander, CEO Roswi AB, 08-505 665 00